50% off! UGG Kids’ K Dakota Slip-on $39.98

In 1978, a young Australian surfer founded the UGG brand on the shores of Southern California. His Aussie roots forged a strong love for sheepskin and he was convinced the world would one day share this love.

By the mid 1980’s, the UGG brand had become a symbol of relaxed southern California culture, gaining momentum through surf shops up and down the California coast.

In 2000, Oprah emphatically declared UGG one of her “Favorite Things” and we gifted 350 pairs of boots to her studio audience.

UGG took the New York Fashion world by storm in the early 2000’s, evolving from boots and slippers to stylish luxuries that graced the pages of Vogue.

In 2003, UGG debuted baby blue and pink classic boots. For the first time ever, the iconic boot was offered in pastel hues. Featured again on Oprah’s “Favorite Things”, the sorbet shades were an instant success, and the brand exploded overnight.

In Fall ’14 UGG launched the new brand campaign, “This is UGG.” Life tells us to find those big moments. The ones that change things forever. The giant leaps. The great adventures. But real life happens in the smaller moments. THIS IS UGG is a collection of stories that embrace these small, but significant moments in our lives. The moments when we share and connect with others. These are UGG moments. This is what feels like nothing else.

• 75% Wool, Suede (Or) Leather, Synthetic
• Imported
• Pieced Dyed Shearling Lamb, Fur Origin: China
• Rubber sole
• indoor, outdoor wear